Our People

Our People

Meet the guides here to help you launch, navigate, and reimagine how you do HR.  


Brenda Holley

Master Certified Coach | ICF Certified | Writer

Focus: Recruiting, Retention, Strategy

My Why: The ever mysterious people element, which continues to fascinate me with no signs of abating.

Favorite book: Finding Your Own North Star by Martha Beck

Favorite board game: Original Monopoly

Claudia Ferrufino

Adventurer | Mentor

Focus:  Payroll, benefits, recruiting 

My Why: To feel gratification from solving problems

Favorite book: The Subtle Art of Not Giving a F*ck

Favorite board game: Monopoly

Jathan Janove

SHRM Columnist | UCSD Master Series Instructor

Focus: Converting the HR Cop into an HR Coach; Conflict resolution; Creating an organization-wide coaching culture

My Why: HR has taken a wrong turn; I want to point it in a better direction

Favorite book: Remembrance of Things Past by Proust

Favorite board game: Scrabble

Kim Hodges

Employment Litigator | Advisor

Focus: Employment law; litigation; administrative agency charges 

My Why: People are the most important asset of any business and will ultimately determine whether it succeeds or fails, making HR one of the most critical business partners.

Favorite book: The Shadow of the Wind, Carlos Ruiz Zafon

Favorite board game: Trivial Pursuit

Linda Pophal

SPHR | SHRM-SCP | Writer

Focus:  Talent acquisition, learning & development, employee relations

My Why: Because there’s not a company/organization in the world that doesn’t rely on people.

Favorite book: To Kill a Mockingbird, by Harper Lee

Favorite board game: Trivial Pursuit

Paul Falcone headshot

Paul Falcone

Bestselling Author

Focus: Performance / talent management, Leadership development, Effective hiring and onboarding

My Why: Leadership is the greatest gift that the workplace offers because it gives you the opportunity to touch people’s lives and grow more leaders in turn.

Favorite book:Machiavelli for Women, by Stacy Vanek Smith

Favorite board game: Yahtzee

William Tincup

HR Tech Advisor | Writer | Podcaster

Focus: HR/TA Tech Selection, HR/TA Tech User Adoption, HR/TA Tech Stack

My Why: HR contains people who know the darkness within their respective companies, yet they still have hope, and I love hopeful people.

Favorite book: War & Peace, by Leo Tolstoy

Favorite board game: Risk

Phil Ash

CEO | Aging Athlete | Comedian 

Focus: Implementing HR Campfire’s Success Cycle internally

My Why: Besides just liking people, it makes sense as a business owner to focus on supporting and maximizing the productivity and longevity of our greatest assets.

Favorite book: What Do People Do All Day, by Richard Scarry

Favorite board game: Chess

Termeh Rassi

Problem Solver | Mentor | Mom

Focus:  Organizational development, strategy, rockstar teams

My Why: People are at the heart of organizational success

Favorite book: The Little Prince, by Antoine de Saint-Exupéry 

Favorite board game: Risk

Rose Schirillo-Elliott

Communications Specialist | Aspiring HR Specialist

Focus: Background Investigations, EAP, Risk Management 

My Why: The optimal resources were not there for me early in my career, so I am now making them available for everyone else.

Favorite book: Circe, by Madeline Miller 

Favorite board game: Pinochle